{"id":7844,"date":"2026-04-07T14:46:14","date_gmt":"2026-04-07T12:46:14","guid":{"rendered":"https:\/\/globeetcecilhotel.com\/hotel-encanto-4-estrellas\/compromiso-rse-proposito\/clave-verde\/"},"modified":"2026-05-11T18:00:43","modified_gmt":"2026-05-11T16:00:43","slug":"clave-verde","status":"publish","type":"page","link":"https:\/\/globeetcecilhotel.com\/es\/hotel-encanto-4-estrellas\/compromiso-rse-proposito\/clave-verde\/","title":{"rendered":"Clave Verde"},"content":{"rendered":"\n<section class=\"heading wp-elements-ab84be2922b5521491344240001088ff wp-elements-ab84be2922b5521491344240001088ff wp-block-acf-heading has-text-color has-primary-color has-background has-white-100-background-color\">\n\t<div class=\"heading__container\">\n\t\t\t\t\t<div class=\"heading__background-picture\">\n\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/03\/chambre-classique-lyon-bellecour.jpg\" class=\"attachment-full size-full\" alt=\"chambre classique lyon bellecour\" fetchpriority=\"high\" srcset=\"https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/03\/chambre-classique-lyon-bellecour.jpg 1920w, https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/03\/chambre-classique-lyon-bellecour-300x200.jpg 300w, https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/03\/chambre-classique-lyon-bellecour-1024x683.jpg 1024w, https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/03\/chambre-classique-lyon-bellecour-768x512.jpg 768w, https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/03\/chambre-classique-lyon-bellecour-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t<\/div>\n\t\t\t\t<div class=\"heading__layout\">\n\t\t\t<div class=\"heading__content-wrapper has-white-100-background-color\">\n\t\t\t\t<div class=\"heading__content has-white-100-background-color\">\n\t\t\t\t\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/globeetcecilhotel.com\/es\/\">Accueil<\/a><\/span><\/span><\/p>\t\t\t\t\t\t\t\t\t<div class=\"acf-innerblocks-container\">\n\n<div class=\"wp-block-group heading-content-group is-layout-grid wp-container-core-group-is-layout-96b258e4 wp-block-group-is-layout-grid\">\n<h1 class=\"wp-block-heading has-text-align-left heading__title has-primary-color has-text-color has-xx-large-font-size\">La marca Clef Verte: alojamiento con conciencia, a la lionesa<\/h1>\n<\/div>\n\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n\t<section\n\t\tstyle=\"padding-top:var(--wp--preset--spacing--theme-default);padding-bottom:var(--wp--preset--spacing--theme-default);\" class=\"block-container align wp-block-acf-block-container has-background has-white-background-color has-global-padding is-layout-constrained wp-container-acf-block-container-is-layout-89924dea wp-block-acf-block-container-is-layout-constrained\"\t>\n\n\t\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-c9b563f4 wp-block-group-is-layout-flex\" style=\"padding-top:0;padding-right:0;padding-bottom:var(--wp--preset--spacing--theme-m);padding-left:0\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"888\" height=\"1024\" src=\"https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/04\/logo-cv-hd-18-web-888x1024.jpg\" alt=\"\" class=\"wp-image-2458\" style=\"width:100px\" srcset=\"https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/04\/logo-cv-hd-18-web-888x1024.jpg 888w, https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/04\/logo-cv-hd-18-web-260x300.jpg 260w, https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/04\/logo-cv-hd-18-web-768x886.jpg 768w, https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/04\/logo-cv-hd-18-web.jpg 1024w\" sizes=\"(max-width: 888px) 100vw, 888px\" \/><\/figure>\n<\/div>\n\n\n\n<p class=\"has-large-font-size\">Creado en los a\u00f1os noventa y presente actualmente en decenas de pa\u00edses, el programa Clef Verte es una de las etiquetas medioambientales m\u00e1s reconocidas del sector tur\u00edstico, junto con Green Globe, EU Ecolabel, Green Key, EarthchecK y ATR.  <\/p>\n\n\n\n<p>Su objetivo es sencillo: animar a los establecimientos a reducir su impacto medioambiental manteniendo al mismo tiempo un nivel impecable de acogida y confort. Para obtener esta distinci\u00f3n, un hotel debe cumplir un exigente pliego de condiciones que abarca todo su funcionamiento. Las normas incluyen entre 100 y 120 criterios divididos en varios temas.  <\/p>\n<\/div>\n\n\n\n<\/section>\n\n<section class=\"content wp-block-acf-content has-background has-white-background-color\">\n\t<div class=\"content__container\">\n\t\t\t\t\t<div class=\"content__background-picture\">\n\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/03\/hotel-4-etoiles-lyon.jpg\" class=\"attachment-full size-full\" alt=\"hotel 4 etoiles lyon\" srcset=\"https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/03\/hotel-4-etoiles-lyon.jpg 1920w, https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/03\/hotel-4-etoiles-lyon-300x200.jpg 300w, https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/03\/hotel-4-etoiles-lyon-1024x683.jpg 1024w, https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/03\/hotel-4-etoiles-lyon-768x512.jpg 768w, https:\/\/globeetcecilhotel.com\/wp-content\/uploads\/sites\/2\/2025\/03\/hotel-4-etoiles-lyon-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t<\/div>\n\t\t\t\t<div class=\"content__layout\">\n\t\t\t<div class=\"content__content-wrapper has-white-background-color\">\n\t\t\t\t<div class=\"content__content has-white-background-color\">\n\t\t\t\t\t\t\t\t\t<div class=\"acf-innerblocks-container\">\n\n<div class=\"wp-block-group content-content-group is-layout-grid wp-container-core-group-is-layout-96b258e4 wp-block-group-is-layout-grid\">\n<h2 class=\"wp-block-heading has-text-align-left content__title has-primary-color has-text-color wp-container-content-32a3e683\">En Lyon, <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-secondary-color\">la hospitalidad <\/mark>es un negocio serio.  <\/h2>\n\n\n\n<p class=\"wp-container-content-32a3e683\">Los hosteleros de la ciudad siempre han sabido que una c\u00e1lida bienvenida significa algo m\u00e1s que una habitaci\u00f3n c\u00f3moda o una sonrisa en la recepci\u00f3n. Se trata tambi\u00e9n de cuidar la casa, el barrio y los que vienen detr\u00e1s. Este es exactamente el esp\u00edritu que hay detr\u00e1s de la etiqueta Green Key, a la que est\u00e1 asociado el H\u00f4tel Globe &amp; Cecil.  <\/p>\n<\/div>\n\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n\t<section\n\t\tstyle=\"padding-top:var(--wp--preset--spacing--theme-default);padding-bottom:var(--wp--preset--spacing--theme-default);\" class=\"block-container align wp-block-acf-block-container has-background has-white-100-background-color has-global-padding is-layout-constrained wp-container-acf-block-container-is-layout-89924dea wp-block-acf-block-container-is-layout-constrained\"\t>\n\n\t\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading has-text-align-left\">Los criterios se organizan en torno a <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-secondary-color\">5<\/mark> \u00e1reas principales de gesti\u00f3n sostenible:<\/h2>\n\n\n\n<section id=\"\" class=\"align wp-block-acf-faq\">\n\t\n\t\t<div class=\"faq\">\n\t\t\t\t<div class=\"faq__item\">\n\t\t\t<div class=\"faq__question\" data-index=\"0\">\n\t\t\t\t<span class=\"faq__question-text \">1- Pol\u00edtica medioambiental<\/span>\n\t\t\t<\/div>\n\t\t\t<div class=\"faq__answer\">\n\t\t\t\t<ul data-start=\"307\" data-end=\"410\">\n<li data-section-id=\"1r8hqae\" data-start=\"307\" data-end=\"410\">Definir y aplicar estrategias para limitar el impacto medioambiental de las instalaciones.<\/li>\n<\/ul>\n\t\t\t<\/div>\n\t\t\t<svg class=\"faq__toggle-icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"10\" viewBox=\"0 0 16 10\"\n\t\t\t\tfill=\"none\">\n\t\t\t\t<path d=\"M15 1L8 8L1 0.999999\" stroke=\"#3C3B3A\" stroke-width=\"2\" \/>\n\t\t\t<\/svg>\n\t\t<\/div>\n\t\t\t\t<div class=\"faq__item\">\n\t\t\t<div class=\"faq__question\" data-index=\"1\">\n\t\t\t\t<span class=\"faq__question-text \">2- Sensibilizar a los clientes<\/span>\n\t\t\t<\/div>\n\t\t\t<div class=\"faq__answer\">\n\t\t\t\t<ul data-start=\"452\" data-end=\"592\">\n<li data-section-id=\"tcdvlq\" data-start=\"452\" data-end=\"592\">Implicar a los viajeros en el enfoque ecol\u00f3gico: reutilizaci\u00f3n de toallas, gestos de ahorro energ\u00e9tico, descubrimiento de iniciativas locales.<\/li>\n<\/ul>\n\t\t\t<\/div>\n\t\t\t<svg class=\"faq__toggle-icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"10\" viewBox=\"0 0 16 10\"\n\t\t\t\tfill=\"none\">\n\t\t\t\t<path d=\"M15 1L8 8L1 0.999999\" stroke=\"#3C3B3A\" stroke-width=\"2\" \/>\n\t\t\t<\/svg>\n\t\t<\/div>\n\t\t\t\t<div class=\"faq__item\">\n\t\t\t<div class=\"faq__question\" data-index=\"2\">\n\t\t\t\t<span class=\"faq__question-text \">3- Compras responsables<\/span>\n\t\t\t<\/div>\n\t\t\t<div class=\"faq__answer\">\n\t\t\t\t<ul data-start=\"627\" data-end=\"762\">\n<li data-section-id=\"8k1ctb\" data-start=\"627\" data-end=\"721\">Favorezca los circuitos cortos y a los proveedores conscientes de su impacto medioambiental.<\/li>\n<li data-section-id=\"113t93u\" data-start=\"722\" data-end=\"762\">Limite los productos de un solo uso.<\/li>\n<\/ul>\n\t\t\t<\/div>\n\t\t\t<svg class=\"faq__toggle-icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"10\" viewBox=\"0 0 16 10\"\n\t\t\t\tfill=\"none\">\n\t\t\t\t<path d=\"M15 1L8 8L1 0.999999\" stroke=\"#3C3B3A\" stroke-width=\"2\" \/>\n\t\t\t<\/svg>\n\t\t<\/div>\n\t\t\t\t<div class=\"faq__item\">\n\t\t\t<div class=\"faq__question\" data-index=\"3\">\n\t\t\t\t<span class=\"faq__question-text \">4- Entorno vital y alrededores<\/span>\n\t\t\t<\/div>\n\t\t\t<div class=\"faq__answer\">\n\t\t\t\t<ul data-start=\"818\" data-end=\"896\">\n<li data-section-id=\"iypenx\" data-start=\"818\" data-end=\"896\">Mantener un entorno exterior agradable y respetuoso con la naturaleza.<\/li>\n<\/ul>\n\t\t\t<\/div>\n\t\t\t<svg class=\"faq__toggle-icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"10\" viewBox=\"0 0 16 10\"\n\t\t\t\tfill=\"none\">\n\t\t\t\t<path d=\"M15 1L8 8L1 0.999999\" stroke=\"#3C3B3A\" stroke-width=\"2\" \/>\n\t\t\t<\/svg>\n\t\t<\/div>\n\t\t\t\t<div class=\"faq__item\">\n\t\t\t<div class=\"faq__question\" data-index=\"4\">\n\t\t\t\t<span class=\"faq__question-text \">5- Gesti\u00f3n de los recursos<\/span>\n\t\t\t<\/div>\n\t\t\t<div class=\"faq__answer\">\n\t\t\t\t<ul data-start=\"933\" data-end=\"1474\">\n<li data-section-id=\"1hnis88\" data-start=\"933\" data-end=\"1112\"><strong data-start=\"935\" data-end=\"946\">Energ\u00eda<\/strong>: instalaci\u00f3n de equipos energ\u00e9ticamente eficientes, mejora del aislamiento de los edificios, control preciso del consumo para reducir nuestra huella medioambiental.<\/li>\n<li data-section-id=\"liss3z\" data-start=\"1113\" data-end=\"1329\"><strong data-start=\"1115\" data-end=\"1122\">Agua<\/strong>: aplicar medidas de ahorro de agua (grifos adaptados, control del consumo, pr\u00e1cticas de limpieza responsables). Cada gesto cuenta en el uso diario: lavander\u00eda, limpieza, instalaciones sanitarias. <\/li>\n<li data-section-id=\"1bewd1y\" data-start=\"1330\" data-end=\"1474\"><strong data-start=\"1332\" data-end=\"1343\">Residuos<\/strong>: clasificar y reducir los residuos, trabajar con los canales de reciclaje adecuados, adoptar pr\u00e1cticas sostenibles a diario.<\/li>\n<\/ul>\n<p data-start=\"1476\" data-end=\"1501\"><strong data-start=\"1476\" data-end=\"1497\">Dimensi\u00f3n humana<\/strong>:<\/p>\n<ul data-start=\"1502\" data-end=\"1695\">\n<li data-section-id=\"1ubq9p5\" data-start=\"1502\" data-end=\"1609\">Formar a nuestros equipos en buenas pr\u00e1cticas medioambientales, para que nuestros compromisos se hagan realidad.<\/li>\n<li data-section-id=\"1c3rpgk\" data-start=\"1610\" data-end=\"1695\">Anime a clientes y empleados a participar activamente en el proceso.<\/li>\n<\/ul>\n\t\t\t<\/div>\n\t\t\t<svg class=\"faq__toggle-icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"10\" viewBox=\"0 0 16 10\"\n\t\t\t\tfill=\"none\">\n\t\t\t\t<path d=\"M15 1L8 8L1 0.999999\" stroke=\"#3C3B3A\" stroke-width=\"2\" \/>\n\t\t\t<\/svg>\n\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/section>\n<\/div>\n\n\n\n<\/section>\n\n<div class=\"wp-block-group has-white-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-2dcfafcc wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--theme-default);padding-right:0;padding-bottom:var(--wp--preset--spacing--theme-default);padding-left:0\">\n<p class=\"has-large-font-size\">Para Les Aubergistes Lyonnais, esta etiqueta forma parte de una visi\u00f3n sostenible de la hospitalidad: acoger a los viajeros con calidez preservando al mismo tiempo la ciudad, sus recursos y su arte de vivir para las generaciones futuras.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Para Les Aubergistes Lyonnais, esta etiqueta forma parte de una visi\u00f3n sostenible de la hospitalidad: acoger a los viajeros con calidez preservando al mismo tiempo la ciudad, sus recursos y su arte de vivir para las generaciones futuras.<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":3040,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-7844","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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